Cookies Policy

Last updated: 06 November 2026.

What cookies and similar technologies are

Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device and store information about your preferences or past actions. Similar technologies include web beacons, pixels and local storage that can track activity or store data in comparable ways. These tools can record details such as browser type, operating system, pages viewed, time spent on the site and referring addresses. They do not contain personal information unless you supply it yourself.

Why this site uses cookies and similar technologies

infoeldra operates a commercial website offering professional resources on studio production in motion. We use these technologies to ensure the site functions correctly, remember user preferences, measure performance and deliver relevant content. Without them, core features such as navigation, form submission and secure sessions would not operate reliably. Analytics help us understand how visitors interact with resources on equipment setup, camera operation, lighting and sound, allowing continuous improvement of workflows for television news and live shows.

Categories of cookies used

We classify cookies into five main groups. Strictly necessary cookies enable basic functions such as page loading and security. Functional cookies remember choices like language or display settings. Analytics or performance cookies collect aggregated usage data to improve site speed and content relevance. Advertising or targeting cookies, where present, support personalised recommendations though this site limits their use. Social-media cookies may appear if third-party sharing tools are integrated, though blog features are disabled and content remains focused on production resources.

First-party versus third-party cookies

First-party cookies are set directly by infoeldra and relate only to this domain. They handle session management and preference storage. Third-party cookies originate from external providers such as analytics platforms or content delivery networks. These may track activity across multiple sites but are configured to respect UK privacy standards. We review all third-party providers to ensure compliance with data protection expectations.

Session versus persistent cookies and retention periods

Session cookies exist only while your browser remains open and are deleted automatically when you close it. Persistent cookies remain on your device for a defined period or until manually removed. Necessary session cookies typically expire at the end of your visit. Analytics persistent cookies may last up to twenty-four months, while functional preferences can persist for twelve months. Exact durations depend on the provider and are reviewed regularly to ensure they remain proportionate to their purpose.

Data handled and purpose of each category

Strictly necessary cookies process technical identifiers such as session tokens to maintain security and enable form submissions on the contact page. Functional cookies store settings like cookie preferences to avoid repeated banners. Analytics cookies record page views, referral sources and device information to generate aggregated reports on how users engage with studio production content. No category collects names, addresses or payment details unless you actively enter them through the contact form. All processing aims to support reliable access to professional resources on dynamic camera operation, lighting design and live-show workflows.

Consent or exemption basis under UK law

Under the Privacy and Electronic Communications Regulations and UK GDPR, strictly necessary cookies are exempt from consent because they are essential for service delivery. All other categories require prior consent, which is obtained through the site-wide cookie banner. You may accept or reject non-essential categories independently. Consent is recorded and can be withdrawn at any time without affecting the lawfulness of processing already carried out. The Data Protection Act 2018 further governs how any personal data linked to cookies is handled.

Cookie providers and durations

The following providers are currently active. Necessary cookies from infoeldra itself last for the session only. Analytics cookies from a recognised measurement provider may persist for up to two years and serve performance monitoring. Functional cookies set by the consent management tool expire after twelve months. No advertising cookies are deployed by default. Full lists of active cookies, their exact names and current durations appear in the consent banner settings panel. Providers are selected for reliability and adherence to UK data protection standards.

How the consent manager works and changing choices

The cookie banner appears on first visit and allows selection of categories. After initial choice, a settings link remains available to review or alter preferences. Selecting reject disables non-essential cookies immediately where technically feasible. Withdrawing consent does not delete already collected aggregated data but prevents further collection under the rejected categories. The manager stores your preference using a necessary cookie so the banner does not reappear unnecessarily.

Browser-level controls and consequences of disabling cookies

Most browsers allow you to block or delete cookies through settings menus. Disabling all cookies will prevent the site from functioning correctly, including loss of saved preferences and inability to submit the contact form reliably. Blocking analytics cookies reduces our ability to measure and improve content on studio equipment and live production workflows. We recommend reviewing browser help sections for instructions specific to your device. Disabling cookies does not affect your ability to contact us through other channels.

International transfers and reference to Privacy Policy

Some third-party providers may process data outside the United Kingdom. In such cases appropriate safeguards such as standard contractual clauses are applied. Further details on data handling, including any transfers, appear in the separate Privacy Policy accessible via the site footer. That document explains rights under UK GDPR and how to exercise them.

Policy changes and contacting us

We review this Cookies Policy periodically and update it when processing practices or legal requirements change. The date at the top of the page indicates the most recent revision. For questions about cookie usage or to exercise data rights, please use the contact form on our Contacts page or email [email protected]. Postal enquiries may be sent to Fawley House, 2 Regatta Place, Marlow Road, Bourne End, Buckinghamshire SL8 5TD and telephone contact is available on +44 (0) 300 111 4123. Company Registration Number: 6496207 | VAT Registration Number: 925711134 | Registered in: England and Wales | Registered Office: Fawley House, 2 Regatta Place, Marlow Road, Bourne End, Buckinghamshire SL8 5TD | Email: [email protected] | Phone: +44 (0) 300 111 4123